Informed Comment

Thoughts on the Middle East, History, and Religion

Juan Cole is President of the Global Americana Institute

Thursday, June 28, 2007

Save Small Political Magazines



I just got this from David Corn:

' Postal regulators have accepted a scheme designed in part by lobbyists for the Time Warner media conglomerate. In short, mailing costs for mega-magazines like Time Warner's own Time, People and Sports Illustrated will go up only slightly or decrease. But smaller publications like The Nation will be hit by an enormous rate increase of half a million dollars a year.

For The Nation, $500,000 a year is a lot of money. Believe me, I know. I’ve been working at the magazine for over 20 years. The pay ain’t great. But there are few media outlets that allow their writers and reporters the freedom to go beyond the headlines and take on the powers that be—to ask inconvenient questions and pursue uncomfortable truths.

But starting July 15, 2007, The Nation will face this whopping postal rate hike. Not to be melodramatic, but this rate increase is a threat to democratic discourse. Why should magazines that can afford high-powered lobbyists receive preferential treatment? This rise in mailing costs will make it harder for the magazine to deliver the investigative reporting and independent-minded journalism upon which you depend. (Take my word; I see the editors and publishing people in our New York office freaking out about this postal rate hike and discussing possible cutbacks.)

The magazine is fighting this corporate-driven, unfair and anti-democratic increase as best it can. It has joined forces with conservative publications in an attempt to beat back the rigged rate structure. (Imagine Katrina vanden Heuvel and Rich Lowry, the editor of National Review, working together!) But even if we “win”—which, I’m told, is a long shot—The Nation will still face hundreds of thousands of dollars in additional postage. '


You can help here.

This is the print-world equivalent of the Corporations' plan to destroy net neutrality. It is probably a stalking horse. If they get rid of the little magazines, they will then get rid of us, and theirs will be the only voices that can be heard.

4 Comments:

At 8:47 PM, Anonymous Anonymous said...

..and I thought the cost of delivering a magazine was a fixed rate. Obviously some magazines are more equal than others.
Really, if the Justice Department can play politics with its services surely the Postal Service can do the same.

 
At 11:38 PM, Blogger Unknown said...

We'll be ok until they take the net away from us.

Enjoy.

 
At 7:40 AM, Blogger VizierVic said...

Time Warner's magazines want a preferential postal rate and secure it. At the same time, Time Warner's CNN business becomes a first-class shill for the Bush administration over the last six years. Could any linkage be established, with the worst crony capitalism administration in the history of the Republic still in power? Somehow the phrases "quid pro quo" and "cui bono" rattle around in my head.

 
At 10:51 AM, Blogger Jeff Crook said...

Postal rates for magazines are based on weight and the amount of advertising in the magazine, adjusted by discounts for address hygiene, presorting, and barcoding. It is a rather complicated process.

My publishing enterprise has already been hit by the postal rate increase. I'm not large enough to take advantage of automation discounts, so I just use regular postage. I've had to raise the price of non-US subscriptions because the new rates completely consumed my rather small margin - I'm basically giving away all the subscriptions I sold before the rate hike.

 

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